12 Oct Data and Privacy in Digital Advertising
Today, let’s address a critical topic in Digital Advertising: data collection and user privacy.
As awareness of privacy grows, it’s vital to adopt responsible practices.
Responsible Data Collection: When collecting user data, be transparent about how that data will be used.
User consent is essential.
Compliance with Regulations: Be aware of privacy regulations, such as GDPR in the
European Union, and adhere to them in all your campaigns.
Ethical Data Use: Utilize data ethically and avoid intrusive practices.
Respect user privacy preferences.
Data Protection: Keep user data secure and protected against security breaches.
Transparency: Clearly communicate your data collection and usage practices to users.
As we move forward in the digital age, user trust is a valuable asset. Respecting data privacy is
crucial for building that trust. On Tuesday, we’ll discuss essential tools to aid in data protection.
Stay tuned!
English 
Portuguese